Pauliina with 2 “I”s

Impactful Communication for Small Businesses with Mighty Missions

Four Seasons of Content Writing

by Pauliina Rasi | Aug 14, 2024 | Content Creation, Strategy

Writing about your work can not be a year-round August. Balance your strategy by adding these seasons to the mix.

Three surprising alternatives to content planners

by Pauliina Rasi | Jul 24, 2024 | Content Creation, Entrepreneurship

What would your content look like if you tossed away your to-do list and planner? These three gentle strategies reignite my inspiration better than any planner template.

15 things to say or do to your inner critic

by Pauliina Rasi | Jun 26, 2024 | Content Creation, Creativity

Navigate self-doubt with style and write about your work and proudest accomplishments without your inner critic getting in the way.

Communicate about Membership Changes without Losing Clients

by Pauliina Rasi | Jun 12, 2024 | Comms, Entrepreneurship

Your toolkit to communicate about service changes while keeping your loyal customers.

Stellar customer communication in practice – 3 examples

by Pauliina Rasi | May 15, 2024 | Comms, Content Creation

Improve customer retention with unparalleled client communication. Learn from these three giants and steal the best practices for your small business.

Client journey – A guided luxury tour or a jungle adventure?

by Pauliina Rasi | Apr 24, 2024 | Content Marketing, Strategy

Turn your client journey from an extreme challenge into a pampering luxury experience.

Blog on Effective Communication and Content by Pauliina Rasi, Pauliina with 2 Is

welcome! i'm pauliina

Here, on the blog, I share practical tips and actionable strategies for entrepreneurs who want to reach their dream audience and grow their business through quality content. Let’s dive in!