Small business owners wait too long before asking for help. But when is it a good moment to hire a copywriter – and when is it not? Here’s my take on the topic. YES. When you already know what you want. Maybe you’ve drafted some versions yourself, you know your...
Don’t beat yourself up if you find yourself on the list! There is an easy fix to every mistake. You try to sound smart – but end up sounding complicated instead Writing can be intimidating. It makes you vulnerable: you are putting your thoughts, your insights...
Pitching can be scary, but it’s only because you might not have the right tools. An expert reveals her secret. Yikes, I do not like to talk about myself. So why did I sign up to Biliana Vassileva’s Pitch yourself with confidence workshop? Because I wanted to learn how...
Writing a brilliant post once is lucky. Writing one every week is hard work. This is how professionals tackle the challenge. How is your content creation going? Which tips are working and which ones would you like to flush down the toilet? I would love to know...
New series continues! This part teaches you how to finish a text. Last time we talked about how to start writing – which can be surprisingly difficult. How did those tips work for you? If they were as useful for you as they have been for me, you should...
How to make an international career change, when your job is closely related to a language? During my first year in Switzerland I once burst into tears on the train, upon my arrival at the Geneva railway station. Those were not tears of homesickness, but they were...
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