by Pauliina Rasi | Sep 10, 2020 | Comms, Entrepreneurship
Ugh, it’s ideation time again and my wheels turn empty. Try this proven method that fills your editorial calendar with ideas your audience will love. “Nothing comes to my mind!” “Everything’s already been said by someone else, and they’ve said it better!” “No-one is...
by Pauliina Rasi | Aug 27, 2020 | Comms, Entrepreneurship
What only takes around 30 minutes to create but saves you hours every week? A content plan! Time to sit down and draft the social media caption of the day. What would I write about…? Nothing comes to mind, and I haven’t published anything for a week! Okay, let’s just...
by Pauliina Rasi | Aug 12, 2020 | Comms, Entrepreneurship
Sharing your products and services should be a part of your content mix. With these 9 ideas you can do it without sounding like a salesperson. Personal and professional content creation have one important difference. Do you know what it is? Your business content...
by Pauliina Rasi | Jul 29, 2020 | Entrepreneurship, My Story
Looking for something to read in the sun that still stimulates your brain? These six books are on the top of my reading list, some of them for the second time. Reading is the number 1 summer activity for me. I’ve always been a bookworm, and when I was a kid, my mom...
by Pauliina Rasi | Jun 11, 2020 | Comms, Entrepreneurship
If you want people to read your blogs, polish your first lines. Here are five strategies to grab your readers’ attention! The first sentence of any text is the critical one! You only have 2,7 seconds to catch your reader’s attention or they’re gone. Talk about not...
by Pauliina Rasi | May 14, 2020 | Entrepreneurship, My Story
Coronavirus turned almost everything upside down in spring 2020. But it had four major positive effects on my business. Wow, what a ride these last eight weeks have been! On one hand, the time seems to have flown past me – and on the other hand the beginning of...
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